National Ice Cream Day Keeps the Ball Rolling

Since 1984, July has been the month designated to celebrate one of the nation’s most popular summertime treats:  ice cream! The climax of the frozen festivities is set each year for the third Sunday of the month and this year the Soda Shop at The National WWII Museum joined in by helping visitors beat the heat with one dollar scoops of ice cream (I recommend the butter pecan). This tasty discount brought in over $300 in sales of ice cream alone; all proceeds benefiting the Museum’s mobile outreach program, the Red Ball Express, which delivers dynamic, hands-on WWII learning to area schools and community groups. The funds raised on National Ice Cream Day will provide six free Red Ball Express programs to greater New Orleans area educators. Thank you to all visitors who helped to make National Ice Cream Day at The National WWII Museum such a sweet success.

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This post by Collin Makamson, Red Ball Express Coordinator.