Birth of a Slogan
The Vol. 1, No .2 issue of The Eureka News Bulletin, Higgins Industries company newsletter, dated February 1942, featured a story which sheds light on the birth of the Higgins shop floor rally cry, “The Guy Who Relaxes is Helping the Axis.” Employee George Vanney submitted the slogan, which would live on in photos like the one below. The Eureka News Bulletin and The Higgins Worker are full of such patriotic slogans and poems, many submitted by employees just like Vanney.
Scene from the Higgins Industries City Park shop floor
Article from Page 5 of Vol. 1, No. 2 of The Eureka News Bulletin about Vanney’s slogan
Post by Curator Kimberly Guise